History of advertising
The history of advertising can be traced to ancient civilizations. It became a major force in capitalist economies in the mid-19th century, based primarily on newspapers and magazines. In the 20th century, advertising grew rapidly with new technologies such as direct mail, radio, television, the internet and mobile devices.
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Between 1919 and 2007 advertising averaged 2.2 percent of Gross Domestic Product in the United States.
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