1912 United States presidential election

The 1912 United States presidential election was the 32nd quadrennial presidential election, held on Tuesday, November 5, 1912. Democratic Governor Woodrow Wilson of New Jersey unseated incumbent Republican President William Howard Taft while defeating former President Theodore Roosevelt (who ran under the banner of the new Progressive/"Bull Moose" Party) and Socialist Party nominee Eugene V. Debs.

1912 United States presidential election

November 5, 1912

531 members of the Electoral College
266 electoral votes needed to win
Turnout58.8% 6.6 pp
 
Nominee Woodrow Wilson Theodore Roosevelt
Party Democratic Progressive
Home state New Jersey New York
Running mate Thomas R. Marshall Hiram Johnson
Electoral vote 435 88
States carried 40 6
Popular vote 6,296,284 4,122,721
Percentage 41.8% 27.4%

 
Nominee William Howard Taft Eugene V. Debs
Party Republican Socialist
Home state Ohio Indiana
Running mate Nicholas M. Butler
(replacing James S. Sherman)
Emil Seidel
Electoral vote 8 0
States carried 2 0
Popular vote 3,486,242 901,551
Percentage 23.2% 6.0%

Presidential election results map. Blue denotes those won by Wilson/Marshall, light green denotes those won by Roosevelt/Johnson, red denotes states won by Taft/Butler. Numbers indicate the number of electoral votes allotted to each state.

President before election

William Howard Taft
Republican

Elected President

Woodrow Wilson
Democratic

Roosevelt served as president from 1901 to 1909 as a Republican, and Taft succeeded him with his support. Taft's conservatism angered Roosevelt, so he challenged Taft for the party nomination at the 1912 Republican National Convention. When Taft and his conservative allies narrowly prevailed, Roosevelt rallied his progressive supporters and launched a third-party bid. At the Democratic Convention, Wilson won the presidential nomination on the 46th ballot, defeating Speaker of the House Champ Clark and several other candidates with the support of William Jennings Bryan and other progressive Democrats. The Socialist Party renominated its perennial standard-bearer, Eugene V. Debs.

The general election was bitterly contested by Wilson, Roosevelt, Taft and Debs. Roosevelt's "New Nationalism" platform called for social insurance programs, reduction to an eight-hour workday, and robust federal regulation of the economy. Wilson's "New Freedom" platform called for tariff reduction, banking reform, and new antitrust regulation. Incumbent Taft conducted a subdued campaign based on his platform of "progressive conservatism". Debs, who was attempting to gain widespread support for his socialist policies, claimed that Wilson, Roosevelt and Taft were all financed by different factions within the capitalist trusts, and that Roosevelt in particular was a demagogue using socialistic language in order to divert socialist policies up safe channels for the capitalist establishment.

The Republican split enabled Wilson to win 40 states and a landslide victory in the electoral college with just 41.8% of the popular vote, the lowest vote share for a victorious presidential candidate since 1860. Wilson was the first Democrat to win a presidential election since 1892 as well as the first presidential candidate to receive over 400 electoral votes in a presidential election. Roosevelt finished second with 88 electoral votes and 27% of the popular vote. Taft carried 23% of the national vote and won two states, Vermont and Utah. Debs, the fourth-place finisher, won no electoral votes but received 6% of the popular vote, which remains the highest percentage of the vote ever won by a socialist candidate in the history of US presidential elections. This is the most recent presidential election since 1876 in which the Democratic ticket has consisted of sitting governors.

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