Henkel North American Consumer Goods
Henkel Corporation, doing business as Henkel North American Consumer Goods and formerly The Dial Corporation, is an American company based in Stamford, Connecticut. It is a manufacturer of personal care and household cleaning products and is a subsidiary of multinational company Henkel AG & Co. KGaA (Henkel Consumer Goods Inc.).
Trade name | Henkel North American Consumer Goods |
|---|---|
| Formerly | Armour-Dial Inc. (1967–1985) The Dial Corporation (1985–2017) |
| Company type | Subsidiary |
| Industry | Consumer brands, beauty products, and laundry care |
| Founded | December 1967 |
| Headquarters | Stamford, Connecticut, United States |
| Products | Persil, Dial, Purex, Renuzit, Soft Scrub, Snuggle, Sun Products and Schwarzkopf Professional. |
Number of employees | 9,000 |
| Parent | Henkel AG & Co. KGaA |
| Website | www |
Dial began as a brand of deodorant soap manufactured by Armour and Company, a Chicago, Illinois, meatpacking firm, and through a series of mergers, acquisitions, and divestitures, emerged by the 2000s as a stand-alone personal-care and household-cleaning products company. Henkel acquired The Dial Corporation in 2004. Dial soap remains one of the company's major brands.
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