Kitsch (song)

"Kitsch" is a song recorded by South Korean girl group Ive for their first studio album, I've Ive. It was released as the album's pre-release single on March 27, 2023, through Starship Entertainment and Columbia. It is a pop song characterized by basslines and bouncing sounds, with lyrics written by Lee Seu-ran, Hwang Hyun (MonoTree) as well as group members Gaeul and Rei, whilst composition was handled by various contributors, including Ryan S. Jhun, who had previously helped compose "After Like" and "Eleven".

"Kitsch"
Single by Ive
from the album I've Ive
LanguageKorean
ReleasedMarch 27, 2023 (2023-03-27)
Studio
  • Ingrid Studio
  • 821 Sound
GenrePop
Length3:15
Label
Composer(s)
  • Ryan S. Jhun
  • Lise Reppe
  • Audun Agnar Guldbrandsen
  • Kyle Joseph Faulkner
  • Tea Carpeter
  • Emily Harbakk
  • Stally
  • Pateko
Lyricist(s)
Ive singles chronology
"After Like"
(2022)
"Kitsch"
(2023)
"I Am"
(2023)
Music video
"Kitsch" on YouTube
Professional ratings
Review scores
SourceRating
IZM

"Kitsch" was a commercial success in South Korea and topped the Circle Digital Chart for three weeks, becoming Ive's third number-one single in the country. It also reached the top ten of the national charts in Singapore and Taiwan.

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