Kitchener–Waterloo Oktoberfest

Kitchener–Waterloo Oktoberfest is an annual nine-day festival in the twin cities of Kitchener–Waterloo, Ontario, Canada. Based on the original German Oktoberfest, it is billed as Canada's Greatest Bavarian Festival, and is the second-largest Oktoberfest in the world. It is held every October, starting on the Friday before Canadian Thanksgiving and running until the Saturday after. Estimates indicate that the event attracts roughly 700,000 visitors to Waterloo Region, Ontario every year.

Kitchener–Waterloo Oktoberfest
Elizabeth Witmer MPP taps keg to open Oktoberfest (October 11, 1996)
FrequencyAnnually, surrounding Canadian Thanksgiving
Location(s)Kitchener–Waterloo, Ontario
CountryCanada
Years active54
InauguratedOctober 14, 1969 (1969-10-14)
Attendance700,000
Websitewww.oktoberfest.ca

While its best-known draws are the beer-based celebrations, other cultural and entertainment attractions also fill the week. The most well known is the parade held on Thanksgiving Day; as the only major parade on Canadian Thanksgiving, it is televised throughout Canada and portions of the northern United States on CTV. During the 2016 Oktoberfest parade, an estimated 150,000 people lined the streets along the route.

The twin cities and the surrounding areas of Waterloo Region have a long history of German roots; Kitchener was formerly named Berlin. Many of the Canadians of German ethnicity reside in or near these municipalities. Many still speak German as well. A common phrase at the celebrations is Gemütlichkeit, German for congeniality, or warm friendliness. This word is even programmed into the bus route displays, so during Oktoberfest it will show the route and Gemütlichkeit, or Willkommen.

The festival's mascot is Onkel Hans, a rotund man in Bavarian dress with a thick moustache, lederhosen, and a traditional felt hat with tassel. His graphical image shows him holding a beer stein in one hand, and a sausage (in a roll) in the other. A lesser-known icon is his counterpart Tante Frieda, a similarly stout woman wearing a dirndl.

Another icon of the festival is Miss Oktoberfest. This position was formerly selected in a televised beauty pageant, the applicant coming from across Waterloo Region. The position is now selected by a closed committee of judges from a panel of local applicants; community involvement and personal character form the main criteria under the new system.

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