Jewelpet

Jewelpet (Japanese: ジュエルペット, Hepburn: Juerupetto) is a Japanese media franchise and toy line created in 2008 as a joint venture between Sanrio and Sega Toys, produced by the third character designer of Hello Kitty, Yuko Yamaguchi and illustrated by the character designer of Cinnamoroll, Miyuki Okumura. The franchise was originally launched on January 15, 2008, focusing on animals named after jewels, birthstones and minerals, who can use magic using their eyes.

Jewelpet
The official logo for the Jewelpet franchise in Japan
Created bySanrio
Sega Toys
Original workSanrio Toys
Print publications
Novel(s)Jewelpet: The Fuss in the Jewel Festival!? (2012)
Films and television
Film(s)Jewelpet the Movie: Sweets Dance Princess (2012)
Jewelpet Attack Travel! (2022)
Television seriesJewelpet (2009)
Jewelpet Twinkle☆ (2010)
Jewelpet Sunshine (2011)
Jewelpet Kira☆Deco (2012)
Jewelpet Happiness (2013)
Lady Jewelpet (2014)
Jewelpet: Magical Change (2015)
Audio
Soundtrack(s)Jewelpet: Happy Music (2010)
Jewelpet Twinkle☆: Happy Happy Music (2010)
Jewelpet: Kirapika☆Song (2010)
Jewelpet Sunshine: Happyx3 Music (2011)
Jewelpet The Movie: Sweets Dance Princess Soundtrack (2012)
Original musicSee List of Jewelpet soundtracks
Miscellaneous
Toy(s)Various (including plushes)
ProducerYuko Yamaguchi
Original artwork byMiyuki Okumura
Official Websitehttp://jewelpet.info/

Due to its success, Sanrio and Sega Toys expanded the Jewelpet franchise overseas. The franchise is currently being licensed by Italian company Giochi Preziosi for its European release.

The official slogan is "Eyes of Jewel that Shine, glittering with Luck and Good Fortune".

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