Ireland AM
Ireland AM is an Irish morning television show on Virgin Media One. It airs live every weekday from 07:00 to 10:00, and weekends from 9:00 to 12:00. The program features news, current affairs, weather updates, showbiz, fashion, beauty, food, health, home and garden. Its current weekday presenters are Alan Hughes, Muireann O'Connell and Tommy Bowe.
| Ireland AM | |
|---|---|
| Genre | Breakfast television programme |
| Presented by |
|
| Opening theme | Capital Life |
| Composers | Paul Wickens Stephen Spiro |
| Country of origin | Ireland |
| Original language | English |
| Production | |
| Executive producer | Celine Mc Gillycuddy |
| Producer | Sinead Ryan |
| Production locations | Virgin Media Television HD Studio, Ballymount, Dublin |
| Running time | 180 minutes (including advertising) |
| Production company | Virgin Media Television |
| Original release | |
| Network | Virgin Media One |
| Release | 20 September 1999 – present |
| Related | |
| Weekend AM (2015–2019) | |
The show is currently sponsored by Fairy, Febreze, Lenor, Ariel and Flash while the programme was previously sponsored by P&G, Unilever, Dolmio and Kellogg's.
As of 2021, Ireland AM is the only Irish breakfast programme currently airing.
As part of a new daytime schedule line up, from Monday 7 October 2019 the programme was extended to 11:00 am on weekdays, with the weekend editions now rebranded as Ireland AM too. In March 2020 it reverted to airing till 10:00 am on weekdays. During the COVID-19 pandemic, Ireland AM began airing at the later time of 8 am but reverted to its original time of 7 am in September 2020.