Interference, Inc.

Interference, Inc. was a guerrilla marketing company based in New York City. Founded in 2001 by Sam Travis Ewen, Interference gained notoriety through their unconventional tactics. Clients included General Electric, Citigroup, HBO and others. They were one of the first companies to utilize unconventional media such as underwater billboards, pop-up retail stores and event/stunt based media.

Interference, Inc.
IndustryMarketing
Founded2001 (2001)
FounderSam Travis Ewen
DefunctMay 2014 (2014-05)
FateMerged into GUILD
Headquarters
New York City
,
United States
Websiteinterferenceinc.com

The company was responsible for the 2007 Boston Mooninite panic that occurred in Boston in January 2007. CEO Sam Travis Ewen addressed the event in the June issue of Inc. Magazine.

The company, along with The Supertouch Group (also run by Ewen), announced it would merge into advertising collective GUILD in May 2014.

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