Hoosier Racing Tire

Hoosier Racing Tire is an American subsidiary of Continental AG that primarily specialises in the production of tires for race competition use. Headquartered in Lakeville, Indiana, the company was founded in 1957. Hoosier employs nearly 500 people, and has provided tires for use in series sanctioned by IHRA, NHRA, ARCA, CRA, NASCAR, IMCA, WISSOTA, SCCA, NASA, AIS, USAC, World of Outlaws and Lucas Oil Late Model Dirt Series. Hoosier makes tires aimed at both amateurs and professionals competing in a variety of disciplines including stock car racing, road racing, dirt track racing, drag racing, rallying, and more.

Hoosier Tire was purchased by Continental AG on October 4, 2016. The tire company was purchased for a total nearing $140 million. Following the purchase, 31–year veteran John DeSalle was named president. Following DeSalle's retirement in 2020, Joereg Burfien was named president and CEO.