Google News Lab

The Google News Lab is a global team at Google whose mission is to "collaborate with journalists and entrepreneurs to help build the future of media". Launched in 2015, the team works with news organizations to help drive innovation, address industry challenges, and provide training and access to emerging technologies for reporting and storytelling. Some industry commentators have labelled it as an attempt to build goodwill among journalists, in contrast with rival tech giants such as Facebook.

The Google News Lab was added to the Google News Initiative when it launched in 2018.