George Davies (retailer)
George William Davies (born 29 October 1941) is an English fashion designer and retailer.
George Davies | |
|---|---|
| Born | George William Davies 29 October 1941 Crosby, Lancashire, England, UK |
| Education | Bootle Grammar School University of Birmingham |
| Occupation | Fashion designer |
| Children | 7 |
| Parent(s) | George and Mary Davies |
Davies headed Next from its creation in the 1980s, before moving on to start the fashion label 'George at Asda' in the 1990s. Leaving Asda in 2000 following their acquisition by Walmart, he launched the Per Una fashion collection at Marks & Spencer.
In 2009, Davies launched his 4th brand (called GIVe) which saw 26 stores opening in selected towns and cities in the UK along with an e-commerce retailing.
Dubbed as a "serial brand creator", the "King of the High Street" and "the leading fashion visionary" he was awarded the Drapers Record Life Time Achievement award in 2003 and the "Designer of the Decade" by Prima in 2004.
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