Freedom pineapples

Freedom pineapples (Chinese: 自由鳳梨; pinyin: Zìyóu fènglí) was a political and social response in 2021 to a Chinese ban on the import of pineapples from Taiwan. The response encouraged domestic and international consumption to replace the loss of the mainland Chinese market, which had formerly imported 97% of all Taiwanese pineapple exports. The movement was particularly well-received by Taiwanese, Japanese, Australian and American audiences, but did not fully shield Taiwan from the economic consequences. In 2021, Taiwanese pineapple exports dropped to 55% of their 2019 levels.