Filmindia

filmindia is an Indian monthly magazine covering Indian cinema and published in English language.

Started by Baburao Patel in 1935, filmindia was the first English film periodical to be published from Bombay. The magazine was reportedly run "single-handedly" by Patel, who wielded power through this medium to "make or destroy a film". Its most popular column was "The Editor's Mail" answered by Patel. The magazine featured film news, editorials, studio round-ups, gossip, and reviews of different language films, mainly from Hindi and regional cinema and affiliated reviews from Hollywood. His articles included siding with the lesser known cinema workers like the technicians, extras and stuntmen.

Patel met the painter S. M. Pandit around 1938, and asked him to design the covers for filmindia. One of Pandit's assistants, Raghubir Mulgaonkar, was also a designer in the same periodical. Both of them worked with Patel at filmindia through the 1930s and 1940s.

The magazine "created a sensation" on its launch with its "canny mix of rumour and review, observation and opinion" and Patel became a "celebrity" equal to the film stars he wrote about. The magazine reading target was the "elite readership", including college going youth. Termed a status symbol with college students, actor Dev Anand said of his Lahore college days, "boys in the campus used to carry copies of filmindia along with their textbooks. It was their Bible". Ramachandran and Rukmini state that "filmindia was the only magazine that counted in those days". It remained in publication from 1935 to 1961.