Eye contact effect

The eye-contact effect is a psychological phenomenon in human selective attention and cognition. It is the effect that the perception of eye contact with another human face has on certain mechanisms in the brain. This contact has been shown to increase activation in certain areas of what has been termed the ‘social brain’. This social brain network processes social information as the face, theory of mind, empathy, and goal-directedness.

For other uses, see Eye contact (disambiguation).
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