Ei Samay Sangbadpatra

Ei Samay Sangbadpatra (lit.'Current Times Newspaper') is a Bengali-language daily newspaper from The Times Group. It was launched as a broadsheet daily newspaper with a motive to enter into a head-to-head competition with Anandabazar Patrika. It is owned and published by Bennett, Coleman & Co. Ltd. which is owned by the Sahu Jain family.

Ei Samay Sangbadpatra
The front page of the edition of Ei Samay on August 15, 2022.
TypeOnline news portal
FormatDigital
Owner(s)The Times Group
PublisherThe Times Group
EditorHirak Bandyopadhyay
Founded15 October 2012 (Daily Newspaper)
LanguageBengali
CountryIndia
Circulation242,022 Daily (as of December 2019)
Sister newspapersThe Times of India
The Economic Times
Navbharat Times
Maharashtra Times
Vijaya Karnataka
Websitewww.eisamay.com
  • Media of India
  • List of newspapers

The Ei Samay newspaper is considered as a challenge thrown by BCCL to Ananda Bazar Patrika (ABP) Group. Sensing the tough challenge, ABP Group started a huge media advertising campaign just a month after the launch of Ei Samay. The introductory price of this newspaper was 1 (1.3¢ US) per copy. According to company officials, this newspaper targets SEC A and A+, 20- to 35-year-old Bengalis.

This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.