Deep Economy

Deep Economy: The Wealth of Communities and the Durable Future is a non-fiction work by environmentalist Bill McKibben published in the field of ecological economics in 2007. The work promoted sustainable economy in close-knit communities. These include regions that generate their own food, their own energy, their own culture, and their own entertainment. McKibben defined a "deep economy" as one that "cares less about quantity than about quality; that takes as its goal the production of human satisfaction as much as surplus material; that is focused on the idea that it might endure and considers durability at least as important as increases in size." The book has been generally well-received, though some critics have questioned his proposed solutions.