comparethemarket.com
Comparethemarket is a UK price comparison website, founded in 2006, that is part of the BGL Group. The website also offers other on-line companies the ability to provide their customers with a co-branded or white labelled comparison service.
| Company type | Subsidiary |
|---|---|
| Industry | Finance and insurance |
| Founded | 2006 |
| Headquarters | Peterborough London United Kingdom |
Key people | Mark Bailie (CEO) |
| Parent | BGL Group |
| Website | www |
In 2009, the company launched an advertising campaign featuring a series of meerkat characters, after which it became the third-largest price comparison website in the UK.
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