Branson, Missouri

Branson is a city in the U.S. state of Missouri. Most of the city is situated in Taney County, with a small portion in the west extending into Stone County. Branson is in the Ozark Mountains. The community was named after Reuben Branson, postmaster and operator of a general store in the area in the 1880s. The population was 12,638 at the 2020 census.

Branson, Missouri
Aerial view from northwest
Nickname: 
Live Entertainment Capital of the World
Interactive map of Branson
Coordinates: 36°39′55″N 93°13′57″W
CountryUnited States
StateMissouri
CountiesTaney, Stone
Founded1882
IncorporatedApril 1, 1912
Named forReuben Branson
Government
  MayorLarry Milton
Area
  City21.50 sq mi (55.69 km2)
  Land21.35 sq mi (55.29 km2)
  Water0.15 sq mi (0.40 km2)
Elevation
965 ft (294 m)
Population
 (2020)
  City12,638
  Density592.05/sq mi (228.59/km2)
  Urban
14,359
Time zoneUTC-6 (CST)
  Summer (DST)UTC-5 (CDT)
ZIP codes
65615-65616
Area code417
FIPS code29-07966
GNIS feature ID2394242
Websitecityofbranson.gov

Branson has long been a popular destination for vacationers from Missouri and around the country. The collection of entertainment theaters along 76 Country Boulevard (and to a lesser extent along Shepherd of the Hills Expressway), including Dolly Parton's Stampede, has increased Branson's popularity as a tourist destination.

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