Black Rifle Coffee Company

Black Rifle Coffee Company (BRCC) is a coffee company based in Salt Lake City, Utah, United States. It gained national attention in 2017, when it employed about 50 people, after pledging to hire 10,000 veterans to protest Starbucks's pledge to hire 10,000 refugees.

Black Rifle Coffee Company
Company typePublic
Traded as
NYSE: BRCC
IndustryRetail
Founded2014 (2014)
HeadquartersSalt Lake City, Utah, United States
Key people
Evan Hafer, Mat Best, Tom Davin, Richard Ryan, Jarred Taylor, Andy Stumpf, Dennis Adams
ProductsCoffee, clothing, mugs
Websitewww.blackriflecoffee.com
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