Bill Cullen (businessman)

William Cullen (born 17 February 1942) is an Irish businessman and media personality. He is regularly seen on RTÉ programmes such as The Late Late Show and The Frontline. Cullen was the owner of the Renault Ireland franchise until it was taken under more direct control by Renault in 2007. His 2001 autobiography, It's a Long Way from Penny Apples, covered his life growing up as a poor child in inner-city Dublin. Between 2008 and 2012, he hosted the Irish reality television series The Apprentice. His motor-trade business was put into receivership in October 2012.