Benjamin Brandreth

Benjamin Brandreth (June 23, 1809 – February 18, 1880) was a pioneer in the early use of mass advertising to build consumer awareness of his product, a purgative that allegedly cured many ills by purging toxins out of the blood. He became a successful and wealthy businessman, bank president, and New York State Senator.

Benjamin Brandreth
Benjamin Brandreth portrait (oil on canvas) circa 1870
Born23 June 1809
Newtown, Derbyshire, England
Died18 February 1880
Ossining, New York, United States
NationalityBritish-American
Known forPioneering modern mass merchandising and advertising in the sale of patent medicine
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