Aurrerá

Aurrerá (word from the Basque language "aurrera" which means "forward") is a defunct grocery chain in Mexico. It started operations in 1958 in Mexico City, and folded in 2001 after being acquired by Walmart.

During 2001 and 2002, the remaining Aurrerá stores became Bodega Aurrerá and Walmart Supercenter stores. In addition, many products (mostly milk) are now marketed at these stores under the Aurrerá brand, similar to Walmart's Great Value brand.

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