Andrew Fluegelman

Andrew Cardozo Fluegelman (November 27, 1943 – c.  July 6, 1985) was a publisher, photographer, programmer and attorney best known as a pioneer of what is now known as the shareware business model for software marketing. He was also the founding editor of both PC World and Macworld and the leader of the 1970s New Games movement, which advocated the development of noncompetitive games.